Useful Terms

The Accessibility lens allows us to see the magic in possibility while also keeping us grounded and genuine. It allows people to find new common ground with each other and it encourages a community where we all take responsibility for creating the best and most accessible world imaginable, individually and collectively.

Language that reflects this new lens is about "accessibility" rather than "disability", about possibility rather than limitation, about innovation rather than the status quo.

Here's a few useful terms that we've coined or adopted to suit this lens.

The Yellow Dollar

The "yellow dollar" describes the value generated by a person or a business when they engage in an act of good accessibility. Once created, the yellow dollar, like any currency, can continue to move from one person to another and has the potential to inspire and generate more yellow dollars, thus growing a stronger access economy.

An example of the yellow dollar in action might be if a restaurant were to create a simple braille menu. In doing so, it would be more likely to attract blind customers and therefore generate yellow dollars, the value of which is determined by the impact this single action has had on the business' reputation, its bottom line and the experience for the customer.

The Access Economy

The "Access Economy", is the term we use to describe the cumulative value (both social and financial) of the immense contribution that is generated by and for the access community. It is a measure and indicator of the positive economic benefits that are enjoyed by everyone connected to good accessibility. Good access means customers are able to spend easily, businesses earn more, and economies are healthier leading to greater wellbeing for all.

The economic power of the yellow dollar and access economy is a positive force for the access community, creating a kind of "financial self-identification" and a way to define and value the economic contribution we all make to society.